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"AI Takes Center Stage: How Studios are Embracing Artificial Intelligence for Innovative Content


Unlock the Power of Artificial Intelligence: Transforming animation studios from ordinary to extraordinary

People who believe AI isn't here to stay are like a flip phone in a smartphone world - out of date and out of touch. AI is the real deal, and whether we like it or not, it's here to stay. By not embracing AI. These individuals are condemning themselves to a tragic fate of tedious, time-consuming work and mediocre animation quality. Don’t let that be you!

AI has emerged as a powerful tool for enhancing the creative process in animation studios as artificial intelligence advances. Studio owners can benefit from AI's ability to automate repetitive tasks, improve animation quality, and reduce production time and costs.

Studio owners must embrace AI; however, it is critical to first educate your staff on the capabilities and benefits. This can be accomplished through workshops, training sessions, and hands-on demonstrations of how- AI can be integrated into their workflow. It is critical to choose the right AI platform, integrate it with the existing software, and train your staff on how to use it effectively.

How will artificial intelligence (AI) impact the animation industry?

In the coming years, artificial intelligence (AI) will have a significant impact on the animation industry. Here are a few ways you, as a studio owner, can assist your staff in embracing this technology and not be afraid that it will take their jobs, allowing you to gain a competitive advantage over your competitors.

Automated Animation

Many of the repetitive tasks involved in creating animations, such as keyframe animation and motion capture, can be automated using AI-powered animation tools. This can help to speed up the animation process and reduce production costs.

AI can be trained to perform repetitive tasks, such as creating animation, using a technique known as machine learning. Training an AI algorithm with a large dataset of examples allows it to learn the patterns and relationships between inputs and outputs.

In the case of animation, a large dataset of previously created animations could be used to train an AI algorithm. The algorithm would analyze the dataset to learn the patterns and relationships between different elements of the animation, such as character movements, facial expressions, and backgrounds. Once trained, the AI can be used to generate new animations based on the patterns and relationships it has discovered. An animator, for example, could provide a script or storyboard to the AI, and the AI could use its knowledge of animation patterns to generate a rough draught of the animation. • The animator could then fine-tune the animation by adding their creative touches before finalizing it.

This process can save animators time and effort because the AI can handle repetitive tasks like character movement or background creation, freeing up the animator's time to focus on more creative tasks. It is important to note, however, that AI-generated animations are not always perfect, and human intervention may be required to ensure the final animation meets the desired quality standards.

Improved animation quality

AI-powered animation tools can also be used to boost animation quality by creating more realistic and expressive animations. AI-powered facial animation, for example, can be used to create more realistic and expressive character faces. AI can improve animation quality in a variety of ways, including:

Automated In-betweening: In-betweening is the process of creating intermediate frames between keyframes to smooth out the animation. AI can help to automate this process by predicting object movements based on their initial and final positions. This reduces the animator’s workload and ensures consistent and accurate in-betweening.


  1. Motion Capture: Using AI, actors' movements can be captured and transferred to animated characters. Motion capture is a technique that produces more natural and realistic animations.

  2. Facial Animation: Artificial intelligence can analyze facial expressions and movements to create more realistic facial animations. This is known as facial motion capture, and it is commonly used in video games and films.

  3. Style Transfer: Artificial intelligence can be used to transfer the style of one animation to another. This allows animators to experiment with various styles and create one-of-a-kind animations.• Rendering: AI can improve the quality of rendering by reducing noise and increasing detail. This results in more realistic and visually appealing animations.


Overall, AI can save time and effort for animators, while also improving the quality and realism of animations. Listed below are a few more ways AI will change the landscape of animation.


  • Virtual and Augmented Reality: Artificial intelligence (AI) can be used to create more realistic and interactive virtual and augmented reality experiences. This can be used to create immersive experiences in gaming and other industries.

  • Generative animation: AI can be used to generate animations based on specific inputs such as a script or a set of rules, which can aid in the creation of new types of animations and open up new creative possibilities.

  • Personalization: AI can be used to customize animations based on the audience and context, such as creating different animations for different cultures or languages.


It is important to note that AI is an enabler technology; it will most likely work alongside human animators and designers, augmenting their skills and assisting them in creating more compelling animations, rather than replacing them.

As always, thank you for reading and we hope you found this newsletter informative and helpful in your recruitment efforts. We wish you all the best in your search for top talent and as always, if you have any related questions or need any help, please do not hesitate to reach out to us. Stay tuned for our next newsletter where we'll delve deeper into some of the most effective recruitment strategies. Until then, happy recruiting!

 
 
 

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Testimonials 

“We worked with Source Nerds to find candidates for a number of our open positions in 2022. Sherry is very well connected in the animation industry and was able to find great options for all the open positions we had. She has her finger on the pulse and knows which studios may have artists becoming available. Sherry was excellent at selling our studio and providing us with advice and strategies on offers to candidates. We’re looking forward to working with Source Nerds again to help build of team for our next production.”

Kelly Holt, Director of Human Resources - IOM Media 

Source Nerds was extremely helpful and professional. Sherry is a subject matter expert in the field of recruitment who was always attentive to our needs and was able to find highly qualified candidates for our very demanding productions. I also highly appreciated the thorough needs assessment and recommendations that Source Nerds provided to guide us in a cost efficient and effective manner in the process of staff planning, attraction, recruitment and contracting. I highly recommend Source Nerds for all things talent recruitment needs.

Maira Mendoza, Director of Human Resources - Pipeline Studios 

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